What Information Does YellowPagesInc.com Collect?

In the normal course of your use of YellowPagesInc.com, we do not collect any personal information about you, such as your name, address, phone number or email address. Yellow Pages Inc. does, however, collect certain publically-available information about you, which in some cases includes which internet service provider you use, or your browser type (for example, Netscape or Internet Explorer). The information collected by Yellow Pages Inc. is used for the purpose of targeting ads and measuring ad effectiveness on behalf of YellowPagesInc.com's advertisers.

There are some cases when a user voluntarily provides personal information in response to an ad (a survey or purchase form, for example). In these situations, Yellow Pages Inc. (or a third party engaged by Yellow Pages Inc.) collects the information on behalf of the advertiser and/or Web site. This information is used by the advertiser and/or Web site so that you can receive the goods, services or information that you requested. Where indicated in some requests, Yellow Pages Inc. may use this information in aggregate form to get a more precise profile of the type of individuals viewing ads or visiting the Web sites.


Cookies

Yellow Pages Inc., along with thousands of other Web sites, uses cookies to enhance your Web viewing experience. Yellow Pages Inc.'s cookies cannot be used to determine any personally-identifiable information about you and do not damage your system or files in any way.

Here's how it works. When you are first served the home page of Yellow Pages Inc., Yellow Pages Inc. assigns you a unique number and records that number in the cookie file of your computer. Then, when you visit a Web site on which Yellow Pages Inc. serves ads, Yellow Pages Inc. reads this number to remember what you last searched for on our site. In addition, we store the last City and State in which you ran a search so the next time you visit that information does not need to be re-entered.

If you have any additional questions, please contact us at webmaster@yellowpagesinc.com.The ads appearing on this Web site are delivered to you by DoubleClick, our Web advertising partner. In the course of delivering an ad to you DoubleClick collects certain non-personally identifiable information about you. This information is used to deliver tailored ads to you. If you would like to know more about the information gathering practices and "opt-out" procedures of DoubleClick, please click here. We recommend that you review this Privacy Statement periodically, as Yellow Pages Inc. may update it from time to time.

If you would like to inquire about advertising with Yellow Pages Inc., please contact one of our sales associates at 1-888-333-0050